Zarbee’s Canada

Breaking into the Canadian pharmaceutical market as a naturally inspired cough and immunity brand from the US isn’t easy.

So when we helped Zarbee’s create their latest launch campaign we decided to tap into a real pain point for parents.

When kids get sick, their entire growth grinds to a halt.

The following launch campaign consisted of a 30s spot, a series of 15s and 6s spots, and a website and e-commerce launch.

:30 For the Love of All They Can Bee

:15 Cutdowns